Design Process
Throughout my 12+ years in design, I’ve been fortunate to work alongside talented people and teams. Together, we’ve identified user pain points, brainstormed the best UX approaches, and launched meaningful products to test and learn. Below is a handpicked selection of projects I’ve helped design and build. Some succeeded, some didn’t—but every one taught me something invaluable. ✨
Putting users first in all aspects in the design process to create a meaningful and memorable experience.
Good product design is not just about meeting the expectations of usability, utility or aesthetics. I strive to deliver more than what's expected - an experience where users feel like their needs matter every step along the way while using the product. At the end of the day, what good is a product if it doesn't do what users need?
Our design approach is very organized to ensure satisfaction for our esteemed clients.
I ask all sorts of questions to make decisions about how things will play out from a user perspective before jumping into designing.
By eliminating unnecessary features or UI elements, I strive to make the product more useful, consistent and enjoyable for users.
Communicate with engineers throughout the process. Iteration is inevitable but it doesn't have to be a struggle when we both are willing to pivot and talk it through.